Tommy's, the baby charity, took home the Overall Award For Excellence at this year's Charity Awards for its Miscarriage Matters campaign, which encouraged ministers to scrap a health policy that required women to have three miscarriages in a row before they could access treatment support.
Marketing director Lizzie D’Angelo, who spearheaded the campaign, said she was “absolutely overwhelmed” to accept the award. Tommy’s also took home the award for Campaigning and Advocacy yesterday evening.
Zoe Roll, head of marketing at Tommy’s, said the recognition was “beyond our wildest dreams” but that the charity’s campaigning work was far from done.
This is the largest campaign the charity has ever undertaken. It rose awareness of the fact that one in four pregnancies end in miscarriage in the UK, and that those from Black and ethnic minorities are more likely to be affected.