Fundraising platform Enthuse has reached an agreement to be acquired by business software provider Access Group for an undisclosed fee.
Enthuse, the official fundraising partner for mass participation events like the London Marathon and Great North Run, was founded in 2012 and is headquartered in London.
Chester Mojay-Sinclare, founder and chief executive of Enthuse, said: “Our vision has always been about how we can support charities with all the tools they need for digital fundraising.
“By joining Access, we’re accelerating that vision and starting an exciting new chapter for Enthuse.
“Access’ investment capability and long-term commitment to the charity sector will create exciting opportunities to accelerate our product innovation while maintaining the charity-first approach that our customers value.
“We’re looking forward to working together to help good causes maximise their impact.”
Access, which provides services to 160,000 small and mid-sized organisations globally, said its acquisition of Enthuse would enable it to offer charities better fundraising operations, helping them raise more funds that reach their causes through easier charity management.
“This partnership enhances our charity software offering by bringing additional fundraising capabilities to our platform, supported by specialist knowledge of charity sector requirements,” said Simon Baines, managing director of Access’s non-profit and education services.
“Enthuse’s digital fundraising tools will work alongside our existing solutions so that, through Access Evo, charities can access enhanced digital awareness, fundraising, donor and volunteer management and engagement tools designed for the sector’s specific needs.”
