Society Diary: Why is there a giant pink condom in the park? And who’s the most social CEO?

07 Nov 2014 Voices

Our weekly round-up of outlandish and interesting information collected from the corners of the charity sector.

Our weekly round-up of outlandish and interesting information collected from the corners of the charity sector.

It was erected overnight

So you have to hand it to the Aids Council of New South Wales. They certainly know how to get your attention.

The Australian charity draped the Hyde Park Obelisk in Sydney in an 18ft neon pink condom in order to persuade gay men to – well, to wear a condom, basically. The statue was surrounded by a bunch of blokes with big muscles encouraged to get people’s attention, just in case the enormous prophylactic had failed to work, and safe sex campaigners handed out condoms with the slogan “Test more + treat early + stay safe = ending HIV”.

Actually putting the condom on the statue was a bit of a mission, apparently, taking seven hours. It appears they had real trouble getting it up.

You’re top of the list. And bottom of the list.

So today you can read on our site about the top 30 social sector social CEOs. Not the most social, in terms of most likely to be out on the tiles, or be invited to a birthday party, but the most active and effective on social media.

It was run by some digital consultants, sponsored by some people, and judged by some other people. You can read all the details, together with the full list, in our excellent news story.

Diary’s first question, on learning of the existence of this list, was obviously, who won? Who’s the most social top social CEO? But it appears this level of comparison is not acceptable in the social sector, being against the spirit of collaboration, thoughtfulness and being nice to one another.

Also, it was just decided by three judges having a chat, rather than any formal metric like followers, retweets, posts, etc. So maybe they felt their assessment wouldn’t stand up to too much rigorous investigation.

Diary, being a transparent purveyor of nonsense, is undeterred by these fears. And so, in a self-serving search for more social media exposure of its own, Diary has decided it will just bloody rank them itself. So this year’s most social CEOs, in order, are…

1.    Richard Hawkes of Scope
2.    Debra Allcock Tyler of DSC
3.    Caron Bradshaw of CFG
4.    Peter Wanless of NSPCC
5.    Vicky Browning of CharityComms

Congratulations to the winners. You must be very proud.

But what, you ask, are Diary’s criteria for setting these rankings? Simplicity itself. It’s based on a completely unscientific combination of two factors: those chief executives Diary feels it would be most useful to butter up, and those who are most likely to tweet stuff written by Civil Society News. Particularly this column.

Bubbles drinks bubbles

Moving on from the most social CEOs to the most sociable CEOs, it appears it was Sir Stephen Bubb’s birthday this week – on Fireworks Night, no less. Perhaps you didn’t know.

If so, you may actually be in a minority among those reading these pages. Because he’s been telling everyone.

Bubb described his plans for the occasion in detail on his blog:

I usually take the day off for my birthday but this year it’s not exactly worked out that way. But don't feel too sorry for me. It’s lunch at the Ivy and dinner at the Shard. Reaching 62 needs to be celebrated in style.

Who said charity chief executives were overpaid?