Take part in the 2025 Charity Shops Survey!

Now in its 34th year, the survey provides detailed benchmark data, giving you a better understanding of the charity retail sector. Deadline for submissions is 4th July.

Take part and find out more

WWF UK’s total income rose seven per cent in 2014 financial year

27 Jan 2015 News

WWF UK's total income for the year ending June 2014 rose to £62.2m, an increase of £3.8m, or seven per cent, from the previous year.

WWF UK's total income for the year ending June 2014 rose to £62.2m, an increase of £3.8m, or 7 per cent, from the previous year.

The largest increase in revenue streams came from legacies which grew by £3m between 2013 and 2014. WWF UK also experienced a rise in corporate sponsorship, bringing total revenue from that resource stream to £6.7m.

Despite the WWF’s rising revenue, the amounts of money being paid to full-time staff has fallen by over £900,000. Full-time staff numbers fell by four in 2014. The charity spent £155,000 on redundancy packages for the year, compared to £366,000 in the previous year.

The Living Planet Centre, WWF’s Woking-based headquarters, also saw its incoming resources nearly halve; dropping from £1.3m in 2013 down to £752,000 at the end of the financial year for 2014. Woking Council, the site's single largest funder, reduced its grant from £683,000 to £108,000.

A total of 19 people earned between £60,000 and £150,000, two more than 2013.

The highest earner, believed to be chief executive David Nussbaum, received £140,000 and £150,000, the same figure as he earned in 2013.

More on