The Institute of Fundraising has called on its members to share their thoughts on the proposed Fundraising Preference Service by taking a survey on its website.
In a blog post on the IoF’s website to accompany the survey, Dan Fluskey, head of policy and research at the Institute, said that the membership body needed to gather more information about the proposed FPS.
He said it had not formed part of the IoF’s submissions to Sir Stuart’s review and so the IoF knew relatively little about how it would work.
He asked IoF members to “share your thoughts with us on a future fundraising preference and help inform, shape, and influence anything that is taken forward”.
“A fundraising preference service, if it is decided to indeed be established, will take time and thought to come into existence and we want to make sure we can best represent our member’s views in any discussions that take place,” writes Fluskey.
The survey itself is four questions – the first asking respondents to identify whether or not they are IoF members, with three about the fundraising preference service proposal itself. Those questions are:
- Do you think such a fundraising preference service would be an effective way for individuals to manage the fundraising communications they receive?
- Do you think it would be an effective mechanism to protect 'vulnerable' individuals?
- Is an overall 'reset' button for communications the best way of managing an individual's preferences, or are there more effective ways of managing an individual's preferences?
Speaking to Civil Society News, Fluskey said that there’s no set date as to how long the survey will run on the IoF website and said its purpose was to “gather views to help think the idea through and inform any discussions.
“We did a consultation with members to gather views to feed in to the Etherington report, but a potential FPS wasn’t part of that, so now that the recommendation has been made we wanted the opportunity for our members to be able to feed in.”
