Charity Investment Conference 2012
15 Oct 2012
Fundraising's 50 Most Influential 2011
Tags: Leadership and strategy
Paul Farthing
Paul Farthing is legacy fundraising and corporate partnerships director at Cancer Research UK. Prior to joining the charity in October 2005, he spent six years at charity specialist direct marketing agency, Target Direct, where he was made managing director. He is a trustee of Volunteer Reading Help
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There are more new names, more women and a hell of a lot of social media stars. Why, then, does this year’s Fundraising 50 Most Influential feel so familiar? Celina Ribeiro reports.
This year’s International Fundraising Congress in Amsterdam will comprise a refreshed speaker list, following what some have called a ‘purge’ of the event’s old stalwarts.
Cancer Research UK’s Paul Farthing has been recruited to head fundraising at the new charity created by the merger of Age Concern and Help the Aged.
Cancer Research UK has announced a complete restructure of its fundraising and communications departments in an effort to create a single view of its supporters.
The long life of legacy marketing as we know it may be nearing its end, suggests Paul Farthing .
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