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Film of the week: #VerticalRush by Shelter

24 Jan 2014 Voices

Shelter enlisted the help of a team of flashdancers to launch its 2014 fundraising 'Vertical Rush' campaign.

Shelter Vertical Rush

Shelter enlisted the help of a team of flashdancers to launch its 2014 fundraising 'Vertical Rush' campaign.

Unsuspecting rush hour commuters at London's Liverpool Street station were treated to a flashdance from Shelter's helpers.

The homelessness charity is tapping into New Year's resolutions and encouraging people to sign up to vertical rush - a forty-two floor ascent of Londons iconic and skyline dominating Tower 42. Dancers started at Liverpool Street then moved on and performed some moves outside St Paul's Cathedral. 

 

 

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