Brand Reputation Training for Charities

20 January 2026

Protecting your charity’s image, assets, and integrity

In today’s fast-moving digital landscape, a charity’s reputation is one of its most valuable assets. Trust, public perception, and the ability to raise funds or deliver services can be significantly impacted by how well a charity manages its brand. From copyright and trade marks to online abuse and data breaches, reputation management is essential. This practical, expert-led training will help you understand the legal and strategic tools needed to safeguard your charity’s identity and uphold public trust.

This course will take place online via Zoom.

A £40 discount is available to subscribers to any Civil Society Media publications (Charity Finance, Governance & Leadership or Fundraising Magazine).

Speakers

  • Sarah Webb

    Partner , VWV

    Sarah has particular expertise in intellectual property and has decades of experience supporting clients across all of their commercial and IP needs and trading activities. She works alongside clients at the heart of the business to help contribute to their success rather than providing standalone legal support, a role she has undertaken with clients across a range of sectors.

  • Stephanie Pike

    Senior Associate , VWV

    Steph specialises in trade mark law and also international school projects. She advises clients on national and international trade mark applications and strategy, renewals, portfolio management, trade mark infringement, enforcement, and licensing. Additionally, Steph has experience in handling domain name disputes. She undertakes work for a diverse range of clients including charities, individuals, start-up businesses and large corporations, both in the UK and internationally.

  • Rhiannon Nash

    Associate , VWV

    Rhiannon acts for a variety of clients (including educational institutions, charities, public bodies, companies and partnerships) on a wide range of matters such as professional negligence claims, disputes relating to the supply of goods and services, contractual issues relating to breach and termination, debt recovery matters and cases involving civil fraud.

    Rhiannon is also a member of the firm's reputation management and information law teams and advises clients on defamation and malicious falsehood matters, harassment, problematic online and social media posts (including take down requests on social media and review sites), confidentiality, data protection and privacy breaches, privilege issues and brand/intellectual property infringements.

Programme

10.00     
 Introductions
10.05
 
Speaker: Sarah Webb
 
  • Copyright - the basics
  • How is UK copyright law relevant to charities?
  • Use of third party copyright works
  • Copyright ownership
  • Creating and protecting your own copyright
  • The importance of internal education/record-keeping
  • AI and copyright issues
  • 10 mins for Q & A
10.50
BREAK
11.05
 
Speaker: Steph Pike
 
  • What is a trade mark and why are they important for charities
  • Benefits of trade mark protection
  • Registration considerations
  • Internal trade mark management 
  • Trade mark challenges
  • Dos and Don'ts
  • Q&A
11.50
BREAK
12.05
 
Speaker: Rhiannon Nash
 
Reputation management and disputes covering:
 
  • Abusive registration of domain names
  • Considerations for defamation
  • Dealing with harassment
  • Data breaches
  • Uncovering hidden identities
  • Charity trustee considerations in litigating
  • Top Tips for reputation management
12.50
Conclusions & Q&A
13.00
End

Prices

(all prices exc VAT)

Charity rate - £159

Charity subscriber rate - £119

Corporate delegate - £400

Corporate subscriber rate - £300

Please note, subscribers rates apply to those who have a direct subscription through Civil Society Media to any of its three publications; Charity Finance, Governance & Leadership and Fundraising Magazine. 

Find out more about these publications here

For group bookings email [email protected] 

FAQs

When will I receive course materials and Zoom link to access the course?

After booking you will receive the following correspondence:

1 week before the course – an e-mail with your joining information, this includes the course programme and any other relevant materials.

1 day before the course – an e-mail with your final information, this includes the Zoom link, course programme any other relevant materials.

When will I be invoiced for my booking?

Invoices are manually processed so this will be sent to you by our events team shortly after your booking.

Will presentation slides be provided?

Presentations are provided in advance for the majority of our courses but this can vary and is down to the course leader’s discretion.

Will the sessions be recorded?

We do not record our courses as we feel this gives delegates the opportunity to have more open discussions and freely ask questions around the running of their charities.

Will I get a reminder prior to my course?

Yes, you will get e-mails one week and one day before your course with all of the information you need. You won’t receive a calendar invite so do make sure you put the date in your diary.

What if I can no longer attend the course?

Up to and including 14 days prior to the event, a refund (less a 15% administration fee), a substitution of a colleague, or one complimentary transfer to another training date can be issued. Only one complimentary transfer can be issued, no refund will be issued for a cancelled transfer. Once a transfer has been processed, refund for the original booking will not be issued. Refunds or transfers are not available less than 14 days before the event date. Confirmation of cancellations MUST be in writing and sent to [email protected]

For any other queries, please get in touch at [email protected].

Terms & Conditions

Substitution and cancellation policy: On receipt of your booking form, your place is confirmed. Delegate substitutions are allowed. Up to and including 14 days prior to the event, a refund (less a 15% administration fee), or one complimentary transfer to another training date can be issued. Only one complimentary transfer can be issued, no refund will be issued for a cancelled transfer.  Once a transfer has been processed, refund for the original booking will not be issued. Refunds or transfers are not available less than 14 days before the event date. Confirmation of cancellations MUST be in writing and sent or faxed to Civil Society Media at 15 Prescott Place, London, SW4 6BS 020 7819 1200 (fax: 020 7819 1210).