Twitter sceptics will this morning be rubbing their heads, as yesterday's Twestival continues to rake in donations from around the world. So far the event has raised more than $306,000
This morning’s count is already significantly higher than for the debut event last year, which raised $250,000 for charity: water.
Twestival involves the coordination of real-life events in 175 cities around the world in which Twitter users come together to socialise and raise money for charity. This year the global beneficiary is Concern Worldwide.
"Organising online and gathering offline allows Twestival to harness the incredible communication power of Twitter to propel participation in real events around the world," said Amanda Rose, founder of Twestival.
"There is no shortage of people who are passionate and want to help. The challenge is coordination, not participation. By using social media platforms such as Twitter, Twestival is able to connect hundreds of independent local events into a powerful global initiative.”
Check CivilSociety.co.uk for more updates on the running total of Twitter’s most successful fundraising event.
More than $300,000 raised in Twestival
Twitter sceptics will this morning be rubbing their heads, as yesterday's Twestival continues to rake in donations from around the world. So far the event has raised more than $306,000.