Macmillan expects to beat £25m target after 13,000 extra register for World’s Biggest Coffee Morning

28 Sep 2015 News

Macmillan has confirmed that an extra 13,000 people registered to host a World’s Biggest Coffee Morning in 2015, compared to the previous year, and is confident of beating last year’s £25m fundraising total.

Macmillan has confirmed that an extra 13,000 people registered to host a World’s Biggest Coffee Morning in 2015, compared to the previous year, and is confident of beating last year’s £25m fundraising total.

A spokeswoman from Macmillan told Civil Society News that over 225,000 people registered to hold a coffee morning on the 25 September, an increase of some 13,000 from the 2014 total of 212,000 people.

The spokeswoman also said that #macmillancoffeemorning was trending on Twitter in the United Kingdom all day and was mentioned well over 30,000 times on the social media platform.

According to a counter on the organisation’s website, £867,563 was raised for Macmillan over the weekend - while Marks & Spencer, the headline partner for the World’s Biggest Coffee Morning for the sixth year in a row, has raised £1m with more donations set to come in.

More than 700 M&S stores across the UK were involved in fundraising in 2015.

Macmillan’s spokeswoman said that “whilst we won’t have the overall fundraising totals until the end of the year,” she said the organisation was “hopeful” that the final figure would top 2014's record £25m total.

2015 marks the 25th year that Macmillan has run its World’s Biggest Coffee Morning. Since it began in 1991, Macmillan has raised over £139m.

In August, Macmillan announced that it had completely rebranded World's Biggest Coffee Morning, in order to set it apart from “copycat events”.