Save the Children UK used the medium of film to promote vacancies at the aid charity. Kirsty Weakley finds out why.

Last month Save the Children UK posted a video highlighting the benefits of working at the charity to encourage people to apply for jobs at the charity.

It was produced in-house by the charity as part of its ongoing recruitment programme to attract people from outside of the sector and has been shown at recruitment fairs and on job boards.

Quintin Seemann, recruiter at Save the Children told civilsociety.co.uk that: “A big thing is people thinking it is difficult to get into the not-for-profit sector.”

He added that the charity gets quite a lot of calls and emails from people, and said: “I saw this as quite a good way to tell people how our staff got into the sector and where they have come from.”

It features members of staff who work in variety of roles, including finance, fundraising, policy and projects, at its UK head office. They explain where they used to work and why they now enjoy working at Save the Children. 

Natalie Porter who works in the admin team explains that she decided she wanted to work for the charity when she saw the work it did in South East Asia after the 2004 tsunami.

Paul Grundy, a community events fundraiser at the charity explained in the film that: “It’s really motivating to know that all the hard work that I put in will save children’s lives.”

The film has been viewed more than 1,000 times on YouTube, and been ‘liked’ 10 times. Seemann said that it would difficult to quantify the impact of the film but that it had “received really positive feedback”.