Sarah Bryan
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Sarah Bryan

Sarah Bryan is head of individual giving at the Salvation Army. She started her career at WWAV Rapp Collins in 1985 as a planner, becoming a director in 1995. In 2004 she joined WWF as its head of individual giving, before moving to the equivalent role at the Salvation Army in April 2006.

 

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Fundraising | Sarah Bryan
1 Jul 2007
Tags: IT strategy and management | Communications | Communications technology

The Salvation Army has made some major changes to its fundraising database that has enabled it to drive forward a hugely successful direct marketing programme. Sarah Bryan explains.

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