Michael Naidu

Michael Naidu

Michael Naidu has worked in the sector for over ten years and was most recently head of donor marketing at Mencap, a position he left in 2012 amid a restructure. Between 2008 and December 2011 he was acting chair of the PFRA.

Naidu is interested in exploring the opportunity for small and local charties to use the current climate of Big Society and
localism to increase income received from individual giving.

He won the PF Professional Fundraiser of the Year Award 2008.

 

Is this profile up-to-date? If not, please let us know at whoswho@civilsociety.co.uk

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To TPS or not to TPS

I’m starting to think that the recession is actually good for charities. A decade of growth has left us fat and unfocussed. Now everyone is taking a long hard look at how they use their time and re-rationalising what is effective. I say everyone, but maybe not at sector level. The sector’s “key umbrella bodies” are using their (our?) time to build a case for the government to change the rules on gift aid. Numerous reports have shown that charities are just not maximising their use of the current gift aid system.

Digital fundraising - The last frontier for ludites?

A colleague and I attended a digital marketing seminar this morning held by Cascaid in their new offices. We got there early to abuse the delicious free breakfast and took our places to be amazed. In fairness to Cascaid, they promised no answers, just a thought provoking session. And my thoughts were provoked. The speakers asked us to raise our hands if we had signed up tofacebook/twitter/del.icio.us etc.

Paul Amadi suggests PFRA and FRSB should merge back into the Institute

Paul Amadi, director of fundraising at the NSPCC, has suggested that the number of regulatory and representative bodies in the charity sector is cumbersome and expensive, and called for the sector bodies to consider merging.

Does the FRSB offer value for money?

The Fundraising Standards Board has recently announced a new phase of development in its strategy to secure public trust and confidence in charity fundraising. With a range of objectives looking both inward and outward, many members are being asked to stump up more cash. Some of the top ten names from PF’s Most Influential People in Fundraising are happy to voice their unequivocal support, but are will we get value for money?

I don't think that the FRSB or the PFRA should be part of the IoF. But then I don't think the Institute ever gave a rationale for why they sent them off to be seperate in the first place. Maybe if we understood that, we could understand why Paul thinks it would be a good idea to have them back.

» Paul Amadi suggests PFRA and FRSB should merge back into the Institute

Movember defended

What a fabulous month November was, my dad turned 70, it was cold err…and Movember raised £1.6m to help raise awareness amongst men of the potentially life threatening nature of testicular and prostate cancer. Oh and some women had to look at men with hair on their faces! Movember is a success in my mind for three reasons:

Credit cards, not placards caused the change

With the G20 conference and protests coming to an end, it's not the protests but the greed of all of us who have brought the system to its knees. It's time to concentrate on reality and achieveable change.

Online: fundraising boost or ego boost?

Technology has changed our lives, nothing new there. But has it had an impact on our attitude towards charitable giving?

Council's collections licence rules divide Institute and Charity Retail Association opinion

The decision of a Leicestershire council to potentially limit house-to-house collections to campaigns which return at least 70 per cent of income to charity has been praised by the Charity Retail Association but treated with caution by the Institute of Fundraising.

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