Charity Investment Conference 2012
15 Oct 2012
Adrian Sargeant is the Robert F. Hartsook Professor of Fundraising at Indiana University, holding what is presently the world’s only endowed chair in that discipline. He is also professor of nonprofit marketing and fundraising at Bristol Business School and an adjunct professor of fundraising at the Australian Centre for Philanthropy and Nonprofit Studies at the Queensland University of Technology.
In 2004 Professor Sargeant launched the public information website www.charityfacts.org, which was intended to boost public trust and confidence in the sector. The site is underpinned by an ongoing benchmarking study tracking the fundraising performance of a cross section of charities.
More recently Sargeant developed the UK’s new National Occupational Standard for Fundraising and in 2008 he became an Honorary Fellow of the Institute of Fundraising.
He is also managing editor of the International Journal of Nonprofit and Voluntary Sector Marketing.
He is consistently voted one of the top ten most influential people in fundraising by readers of Fundraising.
Is this profile up-to-date? If not, please let us know at whoswho@civilsociety.co.uk
Benchmark analysis shows that there is very little progress in growth of legacies bequeathed to charities.
Just over half of UK charities expect income to increase in 2012, according to a new survey which also suggests a sense of optimism about fundraising worldwide.
There are more new names, more women and a hell of a lot of social media stars. Why, then, does this year’s Fundraising 50 Most Influential feel so familiar? Celina Ribeiro reports.
The Fundraising Standards Board has recruited Professor Adrian Sargeant to analyse its complaints returns this year, as it expands the survey to include questions about legacy fundraising and house-to-house clothing collections.
Trust is a key component of donors’ giving decisions and yet while the sector is awash with confidence-building initiatives, trust remains in the shadows. Professor Adrian Sargeant explains how fundraisers can build trust, and why they need to start doing it properly.
The government should reinstate the Giving Campaign or create a similar new organisation to boost public giving in the UK, according to Professor Adrian Sargeant.
Adrian Sargeant has been awarded Civil Society's Fundraising magazine award for Outstanding Contribution 2010. The first academic to win the award talks to Celina Ribeiro about what it means, and what challenges he sees ahead for the sector.
Inconsistent giving survey results have plagued the fundraising industry, but a new study into why people report their habits incorrectly finds that there could be great opportunities for fundraisers who identify people who exaggerate their giving.

15 Oct 2012
15 Oct 2012
15 Oct 2012
19 Nov 2012