Robert Mcallen

Robert Mcallen

Robert Mcallen is the programme manager for Blackbaud’s European operation. In this role, he helps determine new product potential and works as a liaison between Blackbaud’s products team and the European marketplace. He has worked with Raiser’s Edge in a variety of roles for the past nine years.

 

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On message - the opportunities of SMS
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On message - the opportunities of SMS

Fundraising | Robert Mcallen
4 Feb 2009
Tags: Mobile technology

Text messaging is a social phenomonen. Last year almost 57 billion messges were sent in the UK and it's no surprise. Texts are cheap, fast and work well with increasingly busy lives. Robert McAllen says not-for-profits should take note, and take advantage.

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