Charities get chance to win free website usability testing 1

IT | Gareth Jones | 5 Nov 2009

Charities and environmental organisations can win a day’s free website user testing and usability consultancy in a competition run by digital media company Cogapp.

Launched to coincide with World Usability Day on 12 November, entrants must send a brief summary of how their organisation could benefit from a website usability MOT and send it to UXcomp@cogapp.com by 26 November.

The prize will include four one-on-one in-depth user testing sessions with a targeted audience group, which can be observed, followed by a usability workshop and development of a usability action plan.

The testing is intended to take place at Cogapp’s observation lab in Brighton though the company will take a flexible approach depending on the chosen organisation’s location.

Cogapp has delivered user research and consultancy for charities such as Macmillan Cancer Support and Arthritis Research Campaign, as well as the likes of Transport for London, the BBC and the Home Office.

Directory: Macmillan

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Vicki Hughes
PR Consultant
Cogapp
15 Dec 2009

We have a competition winner.... Norwood wins website usability competition run by Cogapp.

Website MOT won by charity that supports people with learning disabilities and children and families in need.

www.cogapp.com
www.norwood.org.uk

Cogapp, the digital media and user experience company, today announces Norwood as the winners of its third sector competition, which launched on World Usability Day (12 November). The judges included Dr Graham McAllister, senior lecturer in Human-Computer Interaction at the University of Sussex and Pete Gale, head of user experience at Cogapp.

Pete Gale, head of user experience at Cogapp said: “We had a significant response to our competition, which clearly shows the need amongst charities for a well conceived and user-friendly website. It was a tough decision, but we ultimately selected Norwood because they made the strongest case for our usability consultancy. They have some incredible content and stories to tell, but they also need to reach a wide group of people and families with different needs. Making this information easier to access and navigate will make a big difference to their fundraising and communication efforts.”

Assaf Admoni, Norwood’s director of commercial services, said: “Norwood is honoured to receive this prize. Our online presence, which spans five websites, is crucial to our ability to effectively reach our stakeholders. As a charity, we offer life-changing support each year to thousands of people with learning disabilities and children and families in need. But finding the best way of communicating the incredible opportunities that exist within our large portfolio of services is always a challenge.

“This prize will provide us with a valuable opportunity to enhance our sites both for our service users and supporters and ultimately benefit those that need it most.”

Norwood’s prize is a website usability MOT from Cogapp which includes four one-on-one in-depth user testing sessions followed by a usability workshop and the development of a usability action plan on how to improve their website’s effectiveness.

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