Dani  Muir

Dani Muir

Sales and marketing director, bss

Dani Muir is the sales and marketing director at bss, a provider of customer interaction services, and is responsible for business development and marketing strategy.

She has more that ten years of sales and marketing experience and previously worked for NCH Action for Children and the Royal Horticultural Society (RHS).

 

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Why charities fail to reach the mobile consumer

Consumers have embraced smartphone technology but the charity sector is lagging behind. Dani Muir explains how charities should harness mobile technology as part of a joined-up marketing strategy.

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