Charity CRM Software Survey 2014: Trends and ratings in CRM market
Analysis

Charity CRM Software Survey 2014: Trends and ratings in CRM market

10 Mar 2014 | Diane Sim

It all sounds so easy but actively engaging with charity stakeholders in a multi-channel world is an increasingly challenging task, finds Diane Sim.

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Charity CRM Software Survey 2014: Trends and ratings in CRM market

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Rethink cuts down on travelling time with video conferencing technology

In this case study, we look at how mental health charity Rethink approached the implementation of video conferencing technology.

Strengthening systems for managing performance

Organisations across the voluntary sector are striving to get a tighter grip on managing the performance of services and internal support functions. Boards and managers want to know what the organisation has achieved, whether it is on target and what actions are needed to improve performance.

Targeted communications

The world society for the Protection of Animals (WSPA) claims to have increased online donations by nearly 50 per cent with a campaign powered by on-demand email and one-to-one marketing solutions provider ExactTarget. It ascribes this success to its ability to tailor email content to the preferences of its supporters.

A checklist for website success

Tim Parfitt’s checklist aims to increase the likelihood that your next website project runs as smoothly as possible while maximising the effectiveness and success of your new site

Gauging impact - how do you prove the value of your work to funders?

Gareth Jones looks at a new breed of software designed to measure charities’ impact.

Creating a knowledge transfer partnership

A three-way knowledge transfer partnership (KTP) between the Riding for the Disabled Association (RDA), the University of Reading and a qualified graduate helped the disability charity to shift all its business from manual to electronic systems during 2006-7. Dr Paul Naylor, KTP adviser, explains how.

Crowdfunding

Over the last few years, the development and mass adoption of new web-based services which specifically support collaboration and sharing between users – known as Web 2.0 – has transformed the way in which we can engage with each other, and with brands, online.

IT offers lifeline to charities hit by recession

Nobody ever said fundraising was easy but with the recession having reared its ugly head, many charities are losing confidence in their ability to raise support for their cause. Niroo Rad, CEO at charity software company, ASI Europe offers advice to charities on how to use technology to drive cost out of the fundraising process, whilst significantly improving the outcomes.

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