Charity chief executives are communicating more effectively through social media, according to Simon Blake, who judged the top 30 leaders.
The Post Office has become the first UK organisation to allow Twitter users to donate to charity through a tweet, with proceeds going to BBC Children in Need.
Kirsty Weakley thinks the backlash to the Samaritans’ web application is unfair and worries it might discourage other charities from dreaming up innovative uses for technology.
JustGiving and social media consultancy Social Misfits Media have launched a guide to how charities and social enterprises can use social media to reach more people and raise more money.
Samaritans has said that it has sought further legal advice about its Samaritans Radar Twitter app and is satisfied that it complies with data protection legislation, but that it will take on board any advice from the Information Commissioner’s Office.
NGOs need to look more closely at expense claims from their staff, in particular from UK staff based overseas as expatriates, and from staff who travel from the UK to field offices and projects overseas.
Samaritans has suspended its Twitter monitoring application a week and a half after it launched, for “further consideration” following criticism from online campaigners.
Samaritans has promised that all data collected by its Twitter monitoring app will be deleted and the charity will respond individually to people who expressed concern.
Don’t be too serious on social media and be prepared to pay for premium services, delegates at yesterday’s Charity Technology Conference heard.