The British Red Cross has launched a new fundraising scheme, inspired by crowdfunding, where donors choose a specific Red Cross project to support, and receive regular updates on its success.
Three separate crowdfunding initiatives pledging to unlock grassroots giving were launched within two days of each other this week as crowdfunding juggernaut Kickstarter announces it’s raised £22m in its first year in the UK.
Print remains an important medium for communicating with supporters, and charities should ask audiences how they want to receive information before abandoning the hard-copy format.
The chief executive of Beating Bowel Cancer, who has made the inaugural list of top 30 charity CEOs on social media, says it is essential now that when a charity hires a new CEO, that it is sure they are social-media savvy.
It is vital that the voices suggesting the change are heard by the ears that need to hear it and until we understand and map that cross functional landscape, collaboration remains purely an aspiration.
A single tweet from the charity Action on Hearing Loss to John Lewis has moved the retailer to include subtitles on its Christmas TV advert.
Missing People has found 100 people who were featured on a digital billboard since the campaign launched last year.
A Twitter hijack at yesterday's conference for the welfare-to-work sector reminded Vibeka Mair that there are two sides to social media.