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Michael Naidu is the head of individual giving and legacy at the Cystic Fibrosis Trust.
He has worked in the charity sector for over fifteen years and was most recently head of donor marketing at Mencap. Between 2008 and December 2011 he was acting chair of the PFRA.
Naidu is interested in the way that NFPs collect, use and govern data to drive their marketing activities in this ever changing environment.
He has recently joined the Insight Special Interest Group and taken on the role of vice treasurer.
He won the PF Professional Fundraiser of the Year Award 2008.
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