10 Mar 2014
Nelson Rolihlahla Mandela 1918 - 2013.
Of all the UK celebrities on Twitter, Stephen “National Treasure” Fry is perhaps the most widely known. He was certainly one of the first celebrities to use it and now boasts over 650,000 followers – but what happens when he tweets your link?
Targeting baby boomers made perfect sense to the Children’s Society – after all, it is the boomers who hold 80 per cent of the nation’s wealth. Carolyne Coupel reports on the charity’s carefully calculated campaign.
Not content to leave it to tin-rattling, older supporters of the Royal British Legion have surprised the charity by taking on ever-more physically demanding acts of fundraising. Claire Dowd discusses how the RBL are making the most of their older supporters.
The NCVO pay panel addresses a problem that doesn't exist -- setting up a straw man to beat to a pulp -- and has by its mere existence made it seem that a deep, dark scandal is brewing within the charitable sector. It would have been far better to greet phony media muck-raking with the scornful silence it deserved. Thanks for nothing, folks.
When it comes to charity of the year-style partnerships it seems some businesses are hedging their bets, while others are gambling on long-term deals, as Lucy Harvey reports.
One of the ironies of our age is that the declining popularity of democracy with a capital ‘D’ is accompanied by a dash-to-vote in many other areas of life. Beth Breeze discusses how the pull of the poll could skew charity of the year selections.
The heroism of participants was put at the centre of an epic fundraising bike ride in Canada and the results were impressive. The first-ever Ride to Conquer Cancer pulled in an above-target C$14m and has sparked a series of events. Those behind the feat explain how it was done.
Our European neighbours appear to be doing well with cash giving. Tony Elischer asks if we should be seeing it in a new light and give donors more options during the recession No one needs to tell you that the pressure is now on. And it’s clear that everyone has heard the message about taking more time to track things, more regularly, using as much analysis as possible to understand what is really happening. The challenge is: what do you do with the answers? And, more importantly, do you have the knowledge, the skills, the ideas and the resources to make the appropriate response?