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CRUK Awards recognise corporate partners

CRUK Awards recognise corporate partners
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CRUK Awards recognise corporate partners

Fundraising | 15 May 2009

Cancer Research UK awarded Deloitte its top honour of best employee fundraising partnership at its second annual Business Supporters’ Celebration event.

 The occasion, hosted by TV presenter  Gaby Roslin, is designed to recognise the best partnerships and inspire future relationships and this year 43 nominations were received – double the number recieved in its first year.

Other winners including clothes retailer Peacocks, which won best cause-related campaign and the special achievement award for corporate support, and Wembley Stadium, given the best gift-in-kind supporter title for offering the charity use of its pitch in the future.

Long-term supporter HBOS was given an outstanding contribution award for its Cancer Research UK credit card, which is in  its 21st year and has raised more than £13m.

Paul Farthing, director of high value relationships, said: “The event was created because we were trying to find a way to recognise our corporate partners. We were sending thank-you letters and doing different activities but we wanted to hold an event to really recognise contributions.  It is not a glitzy event, but is a tangible way of CRUK really appreciating what has been done.”

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