Admin calls allowed in new Telephone Fundraising Code

Fundraising | Celina Ribeiro | 27 Apr 2010

The Institute of Fundraising has revised the Telephone Fundraising Code of Practice to reflect comments by the Information Commissioner’s Office that the context in which phone calls are made will be considered when judging if a call complies with the telephone preference service.

The new code reaffirms that administrative calls to donors on the TPS are permitted, so long as they are not marketing calls dressed up as admin. Calls to confirm a donors’ contact preferences are permitted.

Charities are also given the green light to contact supporters who have voluntarily handed over their phone details, even though they may be registered on the TPS and are asked to consider the relationship they have with a supporter and whether they feel the supporter has indicated they would not mind being called before contacting them.

Stephen Pidgeon, chair of the Institute’s Standards Committee, said that the new code “encapsulates good practice and common sense”, but warned charities against abusing the new opportunities afforded by the revision.

Directory: Institute of Fundraising
Who's Who: Stephen Pidgeon

Comments

[Cancel] | Reply to:

Name *

Email *

Organisation

Job Title

Comments *

Verification *

* Please read our Community Standards

Close »

Community Standards

The civilsociety.co.uk community and comments board is intended as a platform for informed and civilised debate.

We hope to encourage a broad range of views, however, there are standards that we expect commentators to uphold. We reserve the right to delete or amend any comments that do not adhere to these standards.

We welcome:

Robust but respectful debate
Strongly held opinions
Intelligent relevant discussion
The sharing of relevant experiences
New participants

We will not publish:

Rude, threatening, offensive, obscene or abusive language, or links to such material
Links to commercial organisations or spam postings. The comments board is not an advertising platform
The posting of contact details for yourself or others
Comments intended for malicious purpose or mindless abuse
Comments purporting to be from another person or organisation under false pretences
Gratuitous criticism, commentary or self-promotion
Any material which breaches copyright or privacy laws, or could be considered libellous
The use of the comments board for the pursuit or extension of personal disputes

Be aware:

Views expressed on the comments board are left at users’ discretion and are in no way views held or supported by Civil Society Media
Comments left by others may not be accurate, do not rely on them as fact
You may be misunderstood - sarcasm and humour can easily be taken out of context, try to be clear

Please:

Enjoy the opportunity to express your opinion and respect the right of others to express theirs
Confine your remarks to issues rather than personalities

Together we can keep our community a polite, respectful and intelligent platform for discussion.