Share

Tesco chooses Diabetes UK as £10m partner

Barbara Young and Rebecca Shelley
News

Tesco chooses Diabetes UK as £10m partner

Fundraising | Celina Ribeiro | 4 Mar 2013

Diabetes UK has won the most lucrative charity of the year partnership in the UK, as supermarket giant Tesco pledges to raise £10m for the charity in 2013.

The fundraising partnership, if its targets are achieved, could be transformational for Diabetes UK, which, for the last year on record (2011) raised £23.45m in voluntary income. The £10m boost from Tesco would see that increase by over 40 per cent.

The announcement today marks the sixth time in as many years that the supermarket giant has elected to support a health-related charity as its charity of the year. The last time Tesco supported a non-health or medical research charity was in 2007, when British Red Cross held the partnership.

It is the second time the supermarket chain has given itself such a large target. Tesco after raising y in 2011.

Tesco intends to raise money for Diabetes UK over the course of 2013 via staff fundraising – which the Tesco Charity Trust will top up to a maximum value of £500,000 – as well as special promotional products and a 0.0125p donation every time a Tesco ATM is used.

The supermarket's donation will fund research into type 1 diabetes (the type not impacted by lifestyle) and to boost awareness and provide advice on type 2 diabetes, which is related to lifestyle and obesity.

Diabetes UK chief executive Barbara Young (pictured left) said she was delighted with Tesco’s choice. “This will make a real difference in curbing the rise in the condition by funding the biggest ever public health campaign on risk factors and symptoms of type 2 diabetes,” she said.

The partnership was announced as new figures show 3 million people in the UK have been diagnosed with a form of diabetes.

Rebecca Shelley (right), Tesco’s group corporate affairs director, said: “We have the opportunity to inspire our colleagues and customers to come together, raise awareness and much needed funds to help the millions of people with diabetes in the UK.”

Previous Tesco charity of the year partners

2013Diabetes UK
2012Cancer Research UK
2011 – Alzheimer’s Society
2010 – Clic Sargent
2009 – Muscular Dystrophy Campaign
2008 Marie Curie Cancer Care
2007 British Red Cross

 
civilsociety.co.uk  

Want access to all civilsociety.co.uk content?

Subscribers gain access to all expert advice, analysis, surveys, special reports and the full archive of content from as little as £43.20 per year. Find out more...

Comments

[Cancel] | Reply to:

Close »

Community Standards

The civilsociety.co.uk community and comments board is intended as a platform for informed and civilised debate.

We hope to encourage a broad range of views, however, there are standards that we expect commentators to uphold. We reserve the right to delete or amend any comments that do not adhere to these standards.

We welcome:

  • Robust but respectful debate
  • Strongly held opinions
  • Intelligent relevant discussion
  • The sharing of relevant experiences
  • New participants

We will not publish:

  • Rude, threatening, offensive, obscene or abusive language, or links to such material
  • Links to commercial organisations or spam postings. The comments board is not an advertising platform
  • The posting of contact details for yourself or others
  • Comments intended for malicious purpose or mindless abuse
  • Comments purporting to be from another person or organisation under false pretences
  • Gratuitous criticism, commentary or self-promotion
  • Any material which breaches copyright or privacy laws, or could be considered libellous
  • The use of the comments board for the pursuit or extension of personal disputes

Be aware:

  • Views expressed on the comments board are left at users’ discretion and are in no way views held or supported by Civil Society Media
  • Comments left by others may not be accurate, do not rely on them as fact
  • You may be misunderstood - sarcasm and humour can easily be taken out of context, try to be clear

Please:

  • Enjoy the opportunity to express your opinion and respect the right of others to express theirs
  • Confine your remarks to issues rather than personalities

Together we can keep our community a polite, respectful and intelligent platform for discussion.

Telegraph publishes clarification to its news story about the True and Fair Foundation report

11 Feb 2016

The Daily Telegraph has printed a clarification to its report accusing charities of spending too little...

Charity sector calls on Prime Minister to overturn anti-advocacy clauses

11 Feb 2016

More than 140 charity leaders have written to the Prime Minister calling on him to reverse the decision...

Age UK suspends energy tariff in face of widespread media criticism

10 Feb 2016

Age UK has suspended an energy deal it recommended to pensioners, and which a Sun investigation claimed...

Two charities for vulnerable people face closure over benefit cuts

12 Feb 2016

Two charities for vulnerable people with a combined annual income of £16m have warned they face closure...

Top charities meet to discuss how to improve reputation of the charity sector

12 Feb 2016

Representatives from 50 of the UK’s largest charities met yesterday to discuss how to improve the public...

Commission revised fundraising guidance too fast, says NCVO

12 Feb 2016

The Charity Commission revised its guidance on fundraising too fast, and does not properly explain its...

Charity Commission to start live-streaming public meetings

9 Feb 2016

The Charity Commission has announced that people can watch its next public meeting online via a live video...

JustGiving raises £1m through WhatsApp shares in less than a year

5 Feb 2016

JustGiving users who arrived at the site from WhatsApp have donated £1.175m since the giving platform...

ICO opens consultation into revised code of practice on data privacy notices

3 Feb 2016

The Information Commissioner’s Office has opened a consultation into its code of practice guidelines...

Join the discussion

Twitter button

@CSFundraising