Community action: The rise of Anthony Nolan's community fundraising programme
Case studies

Community action: The rise of Anthony Nolan's community fundraising programme

14 Apr 2016 | Lisa Clavering

Anthony Nolan’s community fundraising is on the rise. It hasn’t done cold recruitment and it doesn’t have any events. Lisa Clavering explains how it has done it.

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Community action: The rise of Anthony Nolan's community fundraising programme

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Off the shelf: Scope's charity shop balance

Scope’s extensive shop network provides income and an opportunity for campaigning work. David Styles says it’s a valuable, but delicate, balance to strike.

State of emergency: the ongoing transformation of the Disasters Emergency Committee

Appeals for two disasters over a decade apart highlight how the DEC has transformed its fundraising, finds Hugh Radojev.

Charity campaign launchpad: Cancer Research UK's Dryathlon

Anthony Newman, director of brand, marketing and communications at Cancer Research UK spills the beans on the rebrand of the charity’s mammoth annual campaign.

How Diabetes UK became the first charity to offer mobile membership

Regular giving by mobile has become old hat. Diabetes UK is innovating by offering membership on mobile. George Child explains how it’s doing it.

How a sculpture trail cut through

A sculpture trail is nothing new to fundraising, but Wallace & Gromit’s Grand Appeal has cut through. Nicola Masters says a mature and multi-channel approach is key.

Why the personal touch can be profitable in corporate partnerships

Breast Cancer Care’s 18-year partnership with BHS raised more in the last 12 months than in the previous three years combined. Sara Rees and Hannah Sanders explain that the personal touch made for a better and more profitable relationship.

How Sightsavers 'Million Miracles' campaign achieved the organisation's best ever results

Sightsavers has an ambitious growth target, and that means ambitious fundraising campaigns. Its Million Miracles campaign didn’t exactly go to plan, but Becki Jupp says that didn’t stop it from smashing its targets.

Paws for a cause: NSPCC's Paddington Trail

Claire Hoyle explains how the NSPCC’s Paddington Trail fundraising campaign came about and shares successes, challenges and learnings.

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