How to build your personal brand
Expert advice

How to build your personal brand

29 Sep 2015 | Zoe Amar

With reputation management the order of the day, how should fundraisers be looking after their own, personal brands? Zoe Amar says careful consideration and cultivation of personal brand isn’t vanity; it’s vital.


How to build your personal brand

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How to handle charity communications in a crisis

Fundraisers can play an important role in limiting the damage when a PR disaster looms, says Vicky Browning.

How to be an effective fundraising leader

It’s tough at the top. 50 Most Influential People in Fundraising hall-of-famer Alan Gosschalk gives tips on how to be an effective fundraising leader.

Legacies: Closing the gap between pledging and giving

Despite an upward trend in legacy giving, there is still a huge gap between people pledging to give money and actually giving it, finds Richard Radcliffe.

Kawika Solidum is a chief executive of BeyondMe

Members of the current generation of under-35s are half as likely to give to charity as their parents. Cultivating a deeper, more meaningful relationship is key to engaging them, says Kawika Solidum.

BBC Children in Need wins Lloyd's Charity of the Year Partnership

Corporate partnerships have to stay fresh and exciting to build a lasting legacy, say Graham Lindsay, and Paula Robinson.

Robert Robinson

Auctioning off experiences and products donated by patrons, corporate sponsors, celebrities and high-profile supporters is a growing trend in charity fundraising. Robert Robinson offers some tips on how to get the best return on items under the cyber gavel.

Margo Horsley

A digital approach to storytelling is an effective and economical way of getting your message across, says Margo Horsley.

Encouraging philanthropists to take risks

Wealthy people are less likely to take risks in philanthropy than in investment. But with encouragement, this could be changed, argue Jen Shang and Adrian Sergeant.

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Rushing towards a merger without following the proper procedures leads one charity into a bigger commitment...

How to get to grips with data protection and prevent a crisis

28 Sep 2015

With data leaks and scandals involving charities on the rise, Patrick Nash of Connect Assist explains...

Change, what does it mean?

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Patrick Nash explains what transformational change can mean to charities and how to go about it.

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Kirsty Weakley reports on the latest IT new business wins.