Cathy Pharoah

Cathy Pharoah

Cahty Pharoah is co-director of the Centre for Charitable Giving and Philanthropy at Cass Business School.

Pharoah was director of research for the Charities Aid Foundation from 1995 until 2006, after which she went on to set up a new research company, Third Sector Prospect, in 2007.

 

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Will the FRSB's recommendations damage fundraising?

Yesterday the FRSB produced a report calling for stringent new restrictions on fundraisers, which will be presented to the IoF’s standards committee today. David Ainsworth looks at some of the key implications.

Good company: corporate partnerships in 2012

Reports of the death of corporate philanthropy may be exaggerated, but if the 2012 Corporate Partnerships Survey is anything to go by there are clear changes. Celina Ribeiro pulls out some of the annual survey’s main findings.

Swings and roundabouts - Charity Market Monitor 2011

Some are up, some are down, some are staying put. The Charity Market Monitor 2011 finds that while events fundraising has flatlined, other income streams are either more or less profitable than before. Cathy Pharaoh discusses some of the top trends from 2009/2010.

The golden age: older donors have a lot to give

Older consumers have more to give, and they give it. So why are charities worried about over-reliance on ageing donor bases? Cathy Pharoah says charities need to continue to focus on the ever-more-lucrative grey pound.

The Charity Market Monitor 2010: It's a jungle out there

Voluntary income stumbled in 2008/2009, but do charities face a tougher time to come? The Charity Market Monitor 2010 with Cathy Pharoah finds out how some organisations have fared so far and what fundraisers should look out for.

Healthy or unhealthy competition? Future legacy fundraising in the healthcare sector

Health causes already account for one third of all legacies, but with government cutbacks and increased demand likely to impact on the health sector, Cathy Pharoah suggests that competition for legacies between health charities is only going to get fiercer.

Trends in giving during economic downturns

There is nothing alarming in the latest giving statistics, now charities need to display calm and consistency to their faithful donors. Cathy Pharoah writes as part of a series of four expert articles this month following the UK Giving report.

Don’t panic about 11 per cent donation drop, say researchers

Tania Mason examines the UK Giving results and finds specks of optimism among the recession gloom.

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