Stephen Cotterill
Analysis

Six things we've learned about wooing major donors

16 Mar 2015 | Stephen Cotterill

This month's issue of Fundraising Magazine focused on major donor fundraising. Stephen Cotterill highlights some key points about engaging with philanthropists.

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Six things we've learned about wooing major donors

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Venture philanthropy: The charity perspective

The Fairtrade Foundation has recently come to the end of its first venture philanthropy partnership. Frances Robathan explains how the organisation used the model to inform its strategy review.

Philanthropic psychology: The new kid on the block

A new way of researching donor behaviour is picking up pace in academic circles. The results could provide fundraisers with new tactics for increasing donations. Jen Shang and Adrian Sargeant explain.

Biting the donations bullet

What do you do if you are a small charity funded by grants which are due to run out? Ask for donations! But this can be harder than it sounds and needs careful handling, explains Deidre Holes from Hamilton Trust.

Leaders of the pack

The life of a director of fundraising can be challenging as well as rewarding. In the attempt to monitor developments within the role, ranging from salary and gender trends to role responsibilities, along with the professional development opportunities, PF ran a survey.

What does a typical director of fundraising look like?

Likely to be male or female, they will have been in post for three years. Previously they were a head of department or manager and so were pleased with their promotion. The overall income of the charity will be £18.4m, of which they're responsible for earning £5.7m.

Life as a director of fundraising

Lucy Caldicott gives us an insight into her journey from American Express graduate trainee to director of fundraising at CLIC Sargent.

The independent consultant

Patrick Boggon discusses the trials, tribulations and triumphs of building a successful fundraising consultancy.

Minority support: Where are our black philanthropists?

The potential of black and ethnic minority philanthropy in the UK could be far greater than many fundraisers realise, says Mide Akerewusi.

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