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A new age of goodness - How the recession will effect donor motivations

A new age of goodness - How the recession will effect donor motivations
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A new age of goodness - How the recession will effect donor motivations

Fundraising | Alan Clayton | 9 Mar 2009

The credit crunch is a brilliant opportunity for fundraising. The recession will reveal shifts in donor behaviour and out of it will emerge three new kinds of giving – or so says Alan Clayton.

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This article appeared in

February 2009

February 2009