Jonathon Grapsas

Jonathon Grapsas

With over nine years experience in the direct marketing and fundraising sector, working in successful agencies in Australia and the UK, Jonathon has recently relocated to Toronto to head up Pareto Fundraising's North American office.

Having shaped and developed many large and highly successful fundraising programs in Australia and the UK, Jonathon's passion is looking at how charities care for and service their donors. In the past six years, Jonathon has undertaken benchmarking studies that look at how well (or poorly) charities are servicing and caring for their supporters.

 

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Digital-do's in online giving

A digital relationship can be difficult to maintain. Jonathan Grapsas offers his advice on how to ensure you bag your online donors for the long-haul.

Data is great, insights are a hell of a lot better

Jonathon Grapsas is preparing for next week's Institute of Fundraising National Convention, where fundraisers might be challenged about incentive-led direct marketing and - his old favourite - data.

Haiti response 'mystery shopping' findings released

The response of charities to expressions of support and donations to Haiti appeals was far from equal. Jonathon Grapsas begins a mystery shopping exercise.

So what is really happening across the pond?

Ever wondered how your friends across the pond, those lovely Canucks, fared as a result of the global financial crisis? Jonathan Grapsas shares some insights.

Making the most of the honeymoon period

I'm sure you remember the excitement of that new relationship. You can't get enough of each other, in constant contact, living in each other’s pockets, wondering what the next encounter will bring, waiting by the phone in anticipation of that call..? Right?

Gotta love Google

I'm not just talking about Google's search function, of which they dominate the market with a 60 per cent share. But if your charity isn't already receiving Google Grants, get to it.

How social psychology can shape your fundraising

Brilliant session at the AFP Toronto Congress last week by Professor Adrian Sargeant who has done tons of testing around social psychology in fundraising.

Keeping fresh - a lot of supporter communication is downright dull

When was the last time you took stock of every touchpoint you had with your supporters? I saw a really good blog recently about the fact that fundraising has not really changed over the past 120 years. It's true and while I am an advocate of doing things that work, I ften see lots of stuff that is downright dull. Crusty and old.

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