Share

Why your world is about to get a whole lot smaller

Why your world is about to get a whole lot smaller
Blogs

Why your world is about to get a whole lot smaller

Fundraising | Jonathon Grapsas | 17 Jul 2009


Whether we like it or not, our world is about to get a whole lot smaller.

That’s the view of economist and author Jeff Rubin who recently released the fascinating but frightening book entitled 'Why your world is about to get a whole lot smaller'.

I’d suggest all fundraisers read it, for it has connotations for all of us.

Now granted, this is one man’s opinion.

But there’s lots of evidence to back up Jeff’s words. In a nutshell Rubin talks about the worlds obsession with oil, and more importantly the relationship between the price of oil and the state of the global economy.

In regards to oil he says, “it will never be cheap again. Take away cheap oil, and the global economy is getting the shock of its life.”

The most alarming part, for a novice on this issue like me, is the rate at which we are running out of the commodity that we rely so heavily on.

Which means, hence the book title, the world is going to get a whole lot smaller.

If that is the case, and travel becomes exorbitantly expensive, what does this mean for the charitable sector? What does that mean for how far the charitable dollar reaches?

If this really is true, then the global downturn will look like a storm in a teacup in comparison. Let’s face it, charitable giving has only fallen a few percent in the last year amidst what we keep defining as the word recession since the great depression, but even when it picks up again, can we be sure we can have the impact we really want/need to have on the world?

If the cost to transport relief from say the developed to the developing world is ten times more expensive, what will happen to those who need it most? Will it not get there or will be have to raise ten times as much in the first instance?

If there are fewer cars on the road, how will the local soup kitchen get their daily meals to those in far flung places?

And if it is more difficult to cross the country, or even the city you live in, how will you meet that potential major donor face to face to ask them for that $1m lead gift you need to build your new animal shelter?

Believe the evidence or have your doubts, but regardless, these are issues we will face, and in our lifetime.

I think it’s time charities starting planning for disasters, and I don’t just mean tsunamis. I mean financial downturns. I mean the warming of the planet. I mean the world running out of oil.

The latest downturn has shown us how exposed we can be. It’s time we start looking ten and twenty years ahead.

Comments

[Cancel] | Reply to:

Close »

Community Standards

The civilsociety.co.uk community and comments board is intended as a platform for informed and civilised debate.

We hope to encourage a broad range of views, however, there are standards that we expect commentators to uphold. We reserve the right to delete or amend any comments that do not adhere to these standards.

We welcome:

  • Robust but respectful debate
  • Strongly held opinions
  • Intelligent relevant discussion
  • The sharing of relevant experiences
  • New participants

We will not publish:

  • Rude, threatening, offensive, obscene or abusive language, or links to such material
  • Links to commercial organisations or spam postings. The comments board is not an advertising platform
  • The posting of contact details for yourself or others
  • Comments intended for malicious purpose or mindless abuse
  • Comments purporting to be from another person or organisation under false pretences
  • Gratuitous criticism, commentary or self-promotion
  • Any material which breaches copyright or privacy laws, or could be considered libellous
  • The use of the comments board for the pursuit or extension of personal disputes

Be aware:

  • Views expressed on the comments board are left at users’ discretion and are in no way views held or supported by Civil Society Media
  • Comments left by others may not be accurate, do not rely on them as fact
  • You may be misunderstood - sarcasm and humour can easily be taken out of context, try to be clear

Please:

  • Enjoy the opportunity to express your opinion and respect the right of others to express theirs
  • Confine your remarks to issues rather than personalities

Together we can keep our community a polite, respectful and intelligent platform for discussion.

Celina Ribeiro (94) Niki May Young (36) Jonathon Grapsas (30) Michael Naidu (23) Adrian Beney (20) Andrew Scadding (20) Kirsty Weakley (19) Andrew Chaggar (17) Vibeka Mair (15) Jonathan Waddingham (15)
Suzie Who (15) David Philpott (14) Robert Ashton (12) Tania Mason (11) Daniel Fletcher (9) David Burrows (8) Alistair McLean (7) Jenna Pudelek (7) Gareth Jones (6) Beth Yorath (6) Leon Ward (6) Stephen Pidgeon (5) Reuben Turner (5) Rowena Lewis (5) Tobin Aldrich (5) Mark Astarita (4) Lucy Caldicott (4) Tony Elischer (4) Joe Saxton (4) Tod Norman (4) Ian Clark (4) David Ainsworth (4) Alan Gosschalk (3) Richard Radcliffe (3) Pauline Broomhead (3) Jeremy Swain (3) Gordon Hunter (3) Ingrid Marson (3) Lisa Clavering (3) Adam Rothwell (2) Beth Breeze (2) Matthew Bowcock (2) Ian MacQuillin (2) Tris Lumley (2) John Tate (2) Garreth Spillane (2) Liz Tait (2) Chester Mojay-Sinclare (2) Allan Freeman (2) Claire Routley (2) Lindsay Boswell (1) Victoria Cook (1) David Davison (1) Bill Lewis (1) Giles Pegram (1) Jo Swinhoe (1) Derek Humphries (1) Alan Clayton (1) Cathy Pharoah (1) Stephen George (1) Gordon Michie (1) Chris Ingram (1) Martin Farrell (1) Morag Fleming (1) Matt Goody (1) Paul Farthing (1) Jackie Mendoza (1) Max Du Bois (1) Alan Hawkes (1) Ken Burnett (1) Ian Allsop (1) Martin Brookes (1) Tesse Akpeki (1) Anne Moynihan (1) Sara Llewellin (1) Rupert Tappin (1) Julia Unwin (1) Jessica Sklair (1) Scott Gray (1) Stephen Hammersley (1) Keith Collins (1) Joe Jenkins (1) Peter O'Hara (1) Debbie Attwood (1) Joanna Motion (1) Paul Marvell (1) Amanda McLean (1) Jason Suckley (1) Paul Amadi (1) Imogen Ward (1) June O'Sullivan (1) Kath Abrahams (1) Peter Lewis (1) Dan Corry (1) Douglas Rouse (1) Belinda Pratten (1) Jonathan Last (1) Jenni Cahill (1) Paul Emery (1) Marcelle Speller (1) Nick Aldridge (1) Philip Spedding (1) Tom Latchford (1) Sir David Varney (1) Liam Barrington-Bush (1) Lucy Gower (1) Jeff Brooks (1) Vicki Prout (1) Dawn Austwick (1) Dan Thompson (1) Steven George-Hilley (1) Emma-Lynn Houghton (1) Peter Horah (1) Neelam Makhijani (1) George Matafonov (1) Marcus Missen (1) Denise Lillya (1) Alice Sharman (1) Jaz Nannar (1) Ali Stunt (1) Robin Fisk (1) Gillian Claugher (1) Lynne McMahon (1) Emma Callagher (1)
Less +++ More +++

Newmark needs to understand unpopular fundraising methods

9 Sep 2014

The new minister for civil society will have to decide what he thinks about chuggers and telephone fundraising,...

No way to remember them

1 Sep 2014

Andrew Hind is concerned that the government's behaviour towards civil society organisations could threaten...

It's time for the sector to front up and prove it has nothing to hide

19 Aug 2014

The sector's representative bodies must be bolder in telling the Charity Commission what they think of...

Brooks Newmark on passion, politics and campaigning

5 Sep 2014

Earlier this week the new minister for civil society Brooks Newmark caused controversy with his remarks...

Reaction to Newmark's knitting comments

4 Sep 2014

Unsurprisingly the sector was quick to respond to Brooks Newmark’s comment that charities should “stick...

Too much focus on reputational risk?

28 Aug 2014

Risks must always be weighed up against potential benefits, says Dorothy Dalton.

Free eNews